E157: 5 Lessons from $3,394,480 in Course Sales by Justin Welsh

In this episode, get the scoop from a blog post by Justin Welsh on what he’s learned after $3,394,480 in digital course sales. And even more exciting? His two main courses are priced at only $150 each!

LINKS MENTIONED     

Justin’s full blog post – https://www.justinwelsh.me/blog/sell-online-courses   

LinkedIn Operating System Course – https://coursecreatorshq.com/JustinWelshLinkedIn  (partner link)

Content Operating System Course – https://coursecreatorshq.com/JustinWelshContent  (partner link)

Justin’s Twitter account – https://twitter.com/thejustinwelsh  

Justin’s LinkedIn account – https://www.linkedin.com/in/justinwelsh/  

Sign up for Justin’s Newsletter – https://www.justinwelsh.me/blog?tag=newsletter  

KEY TAKEAWAYS FOR ONLINE COURSE CREATORS

Just to be clear – I am not saying that YOU will make sales like Justin has. There are so many variables to what you will sell, that depends on your course, your audience, your level of commitment and more.  But I did want to share his thoughts because they are valuable as you move forward with your course business. If you want to read the full blog post, go here.  

Justin’s 5 Lessons:  

Lesson 1: Building in public generates massive attention  

Lesson 2: Accessibility breeds word-of-mouth  

Lesson 3: Social proof drives promotional success more than what YOU say  

Lesson 4: 80/20 Give/Ask is Key  

Lesson 5: Brevity is your friend