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    E121: Do you have enough Long-Term and Short-Term content?


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    EPISODE NOTES

    IWhen you create content, are you creating it for the long term or the short term? You need both, and in this episode host Julie Hood talks about how she’s spending her time and on which type!

    LINKS MENTIONED  

     

    Social Bee for a queue of posts – https://CourseCreatorsHQ.com/SocialBee  

    Join Jana’s FREE Masterclass, 5 Secrets for Using Pinterest to grow your audience on autopilot & get clients, here. 

    Check out Jana’s Pinterest With Purpose Course

    Listen to the episode about Pinterest – https://CourseCreatorsHQ.com/120  


    KEY TAKEAWAYS FOR ONLINE COURSE CREATORS    

     

    Short Term Content –

    Most social media tends to be short term content. It gets created and someone sees it within 24 hours or so and then it may not get seen much after that…. It does live on inside your account, but generally it doesn’t get much action going forward.

    1. Facebook
    2. Instagram
    3. Twitter
    4. Tik Tok
    5. LinkedIn
    6. Clubhouse

    Use a social media tool with a “queue” function to re-post your list of content. 

    Long Term Content –

    Long-term content can live for many years and continue to send you visitors and clicks. The search engines share content based more on the “top content” rather than the most recently posted content. 

    Feed the search engines with:

    1. Blogs
    2. Podcasts
    3. The #2 Search Engine – YouTube  (one of my goals for the new year is to post more on YouTube)
    4. The #3 Search Engine – Pinterest
    5. Guest podcasting

    COME VISIT JULIE!  

    Sign up for my email list and get this free course  Is My Course Idea Any Good? here: 
    https://www.coursecreatorshq.com/idea      

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    Connect with me on Clubhouse for FREE masterclasses at @JulieHood

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