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    E176: 7 Key Reasons Email Marketing Isn’t Working to Sell Your Online Course


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    Episode Notes

    Frustrated with email marketing? Host Julie Hood shares 7 key reasons email marketing isn’t working for you – and what to do about it!

    LINKS MENTIONED   

    Sign up for the next Mini-Course Magic Workshop – 
    https://CourseCreatorsHQ.com/MiniCourseMagic

    Get help with your email marketing direct from Julie, with Course Sales Launchpad – 
    https://coursecreatorshq.com/podcastlaunchpad  

    Check out the “Headlines” chapter to improve your subject lines – 
    https://coursecreatorshq.com/CopywritersHandbook  

    KEY TAKEAWAYS FOR ONLINE COURSE CREATORS  

    According  to Litmus, for every $1 spent on email marketing, businesses earn $38. That’s an incredible return on your investment. 

    Here are the 7 Key Reasons Email Marketing isn’t working to sell your online course. Listen in for all the details! 

    1. Not tying your lead magnet to your course.
    2. Not training your audience to click. 
    3. Not being persuasive – learn copywriting. 
    4. Not building a connection & nurturing your audience. Consistency is key to building belief and authority. Help your audience see themselves in your emails and your stories. 
    5. Not getting the email opened. 
    6. Not understanding your email math.
    7. Not enough promotional emails. 

    Make sure you catch next week’s episode – episode 177 – for an incredible guest!

    RELATED EPISODES

    E159: Back to Basics: Quick & Easy Email Secrets for Course Creators

    E130: 3 Tips and 3 Secrets to Make Email Marketing Easy!

    E090: 7 Big Email Mistakes Online Course Creators Make

    E052: Email Marketing – The 6 Cs for Online Course Creators  

    E038: Email Marketing Secrets for Course Creators

     

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