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Episode Notes
Considering Facebook and Instagram Ads? Let’s talk about what works and what doesn’t as a course creator when using ads to find your perfect students.
LINKS MENTIONED
Note: Some of these are affiliate links, and I earn a small commission when you use them. Thank you!
Facebook and Instagram Ads Bootcamp
Want to get started with ads the easy way? Be sure to check out the Facebook Ads Bootcamp from Zach Spuckler. It’s only $25 and gets you started the easy way –
https://coursecreatorshq.com/FBadsBootcamp
Ads Summit
Be sure to check out my training on how to use a mini-course with ads to skyrocket your results –
https://coursecreatorshq.com/AdsSummit2025
RELATED EPISODES
E211: Your $200 Experiment and I’ll Promote Your Case Study
E208: Mini-Course Brainstorming Ideas for You
E197: One Offer + One Lead Magnet + One List-Building Technique for Sales
E106: High Ticket vs. Low Ticket Online Courses
KEY TAKEAWAYS FOR ONLINE COURSE CREATORS
When using ads to find your perfect students, avoid these common mistakes:1) Selling directly from the ad. Get the optin instead and then sell your low ticket offer.2) Not paying enough attention to the visuals/images.3) Not testing enough variations.4) Not focusing on the right target audiences.5) Using the wrong kind of ad for your goal. 6) Wasting money on ads before you have testing your offer with a partner.
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