Podcast E039: Funnels 101 – Strategies for Online Course Creators

Funnels don’t have to be complex or difficult! Use these funnel strategies to reach your students. A marketing funnel is just a series of communications that convince someone to do something. 

The “do something” part can be a lot of things: buy your course, sign up for your freebie, follow you on Instagram, or any other action that you want someone to take. So let’s talk about it!

LINKS MENTIONED

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Top Tools for Creating Funnels

1. Leadpages
2. Clickfunnels
3. GrooveFunnels
4. FunnelGorgeous
5. One Funnel Away training

(Some of these are affiliate links and I earn a commission when you sign up. I only recommend partners I have vetted and tools I personally use.)

KEY TAKEAWAYS

Every funnel also has two parts: the funnel strategy and then the funnel tools. Today we are only talking about the strategy behind your funnels…

Funnel Secret #1: Start with the Action You Want

Funnel Secret #2: Snag Their Attention with Your Hook

Funnel Secret #3: You Need to Try Lots of Hooks

Funnel Secret #4: Every Funnel or Mini-Funnel Needs a Hook, Story and an Offer/Action

Funnel Secret #5: Course Funnels Make Your Prospective Student Comfortable and Confident

Let’s start thinking about what your funnel should look like!